Monday, May 16, 2011

RWC 2011

Image supplied by Mike Hill Photography

It is interesting to read in todays NZ Herald the piece by rugby writer Peter Bills on the costs in the UK for tourists coming to the UK.

In the piece he writes that businesses in the  UK are grossly over priced for everything from attractions to hotel accommodation and wine and he apologises for giving the impression that New Zealand was over priced. Compared to the UK, New Zealand would not hold a candle to the everyday overpricing he has seen.

What I think many businesses fail to grasp - wether you are charging $100.00 or $1,000.00 you need to offer great value for money so the client leaves wanting to come back and will refer business your way. To do the reverse is criminal and bad for not only individual businesses but the industry and the country as a whole.

For kiwis, unless you are earning pounds or euros, the UK has always been expensive as we are paying for our trip with NZ dollars and we currently pay approx 2 to 1 or previously 3 to 1 for our accommodation, meals, fuel and attractions etc

For the RWC 2011 the task for all in the tourism & hospitality industry in New Zealand is to host guests and give them such a great time that they want to return and they will be telling their families and friends about us and we will get the benefits over the coming years ala the Lord of the Rings. The benefits we have recieved in tourism from that trilogy can not be understated - we had guests from the UK recently and on their wish list was a  trip to Hobitton over near Matamata. How many years ago did the last of the trilogy come out???

For more information on RWC 2011 and Waihi Beach Lodge www.waihibeachlodge.co.nz/activities.html

No comments:

Post a Comment